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home : news : local   April 29, 2016

6/24/2014 5:55:00 AM
What should Peru's brand be on new banners?


NewsTribune photo/Jeff DankertThis banner at U.S. 6 (Fourth Street) and Grant Street in Peru is actually 29 years old, from Peru’s sesquicentennial (150th anniversary) of 1985. The city’s new Rt. 6 Association put up the banner to solicit ideas about placing new banners all along U.S. 6 from east to west through town.
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NewsTribune photo/Jeff Dankert
This banner at U.S. 6 (Fourth Street) and Grant Street in Peru is actually 29 years old, from Peru’s sesquicentennial (150th anniversary) of 1985. The city’s new Rt. 6 Association put up the banner to solicit ideas about placing new banners all along U.S. 6 from east to west through town.
Jeff Dankert
NewsTribune Reporter



You’ve seen them in some towns, vertical banners attached to light poles that spruce up a boulevard or downtown street.

Peru wants to get in on the banner game. The city’s new Rt. 6 Association put up one banner at the southeast corner of U.S. 6 (Fourth Street) and Grant Street to get feedback.

If the banner looks familiar, that’s because it’s from the Peru sesquicentennial (150th anniversary) of 1985. This banner won’t necessarily remain displayed but was put up to get some ideas flowing, said Bob Vickrey, Peru community development director.

The city council’s finance committee approved buying a set of banners to be placed on light posts all along U.S. 6, from east to west through the city. The association eventually will decide on a color, size, logo and message, Vickrey said.

The banners will complement flower planters and hanging plants along U.S. 6. Each banner also will display the name of a business sponsor, Vickrey said.

The city owns antique and concrete light posts along the route.

A third kind is owned by the state and the city will need permission to use those for banners, Vickrey said.

Sponsorship costs are estimated between $85 and $100 per banner. A sponsor will be able to choose a post near their business. Additional sponsorship banners could be rotated along the route, Vickrey said.

The Rt. 6 Association wants to give Peru an identity and brand along U.S. 6 from east to west through town, he said.










Reader Comments

Posted: Monday, June 30, 2014
Article comment by: METALWORKER

Paid for trough SALES TAX

Posted: Sunday, June 29, 2014
Article comment by: METALWORKER

How about,
Come to Peru, We hate kids and taxes equally.
We can't build a pool or school. Cost way too much.


Posted: Tuesday, June 24, 2014
Article comment by: Diane

How about 'Peru -Too old to need a pool' ?

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